My Resume

I encourage you to download the PDF version of my resume.

DANIEL J. PROBOLA

112 Fairview Avenue • E. Pittsburgh, PA 15112 • Phone: (412) 651-2427 • E-mail: Daniel.Probola@gmail.com

 Account Coordination Intern

  Cross-Cultural Analysis Microsoft Office Suite In-Depth Interviews  Cross Tab Analysis Social Networking WordPress Iconoculture  Scarborough Public Speaking Experience Abroad Focus Groups InDesign 

EXPERIENCE

Member of AAF Kent 9-11-2011 – 4-21-2012

Advertising Club/ Kent, Ohio

 Implemented research methods such as in-depth interviews with members of our target audience

 Helped identify audience insight and develop creative strategies through analysis, research and planning

 Created parts of our proposed media plan based on my team’s findings and information found within media kits

 Presented our finished campaign to a panel of advertising professionals at the NSAC competition in Akron, OH

Co-Founder 8-9-2010 – 4-25-2011

Exposure (Club)/ Kent, Ohio

 Discussed and collaborated with group members on various ways to gain momentum and awareness for our new organization

 Outlined relevance and impact of global issues as they occurred and how we could inform the student body

 Volunteered at events hosted by other student organizations that emulated the humanitarian notoriety we were trying to achieve

 Communicated the importance of a less apathetic and more globally conscious student body to various KSU board members

RELEVANT COURSEWORK

Advertising Campaigns:

 Conducted primary and secondary research which aided in campaign development

 Allocated funds and created city-specific media budget

 Presented campaign to a panel of judges that included our client’s representatives

 Constructed situation analysis, consumer profile and overall campaign idea

Global Advertising and Public Relations:

Created a cross-cultural analysis on my Area of Expertise

 Contacted and conducted interviews with business professionals from both the US and Britain about my Area of Expertise

 Managed a blog site where I discussed my research developments, findings and overall conclusions

EDUCATION

 Bachelor of Science in Advertising, Journalism and Mass Communication December 2012

 Minor : Marketing

 Kent State University|GPA: 3.26

AWARDS / HONORS

Trustee Scholarship

 President’s Scholarship

 University Award

 Dean’s List Fall 2010

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